Why İstanbul
Istanbul, the intercontinental bridge of trade routes and the capital of investments is a bridge between markets and a meeting point that has the power to create a new generation of brand value and change the pulse of the international sector. You are also invited to EYAF EXPO, where those who shape the industry meet in İstanbul, which is the center of the ever-growing markets of the Middle East, the Balkans, Eastern Europe, the Caucasus, Central Asia and Africa and the largest city of both Turkey and the region.